Miss Emma Ruth wrote up a little about the invitations:
Matt and Tom are getting married in Camden Town, London later this year. They didn’t want anything too ‘weddingy’ (which is what a lot of my clients seem to say!) and they have a great love of pug dogs, so we decided to use them as the main theme.
I’d never done a text based invite before and wanted to try it out with these, I wanted them to be reminiscent of the birthday party invites you would get when you were a little kid, very celebratory and super exciting to receive. This is why I chose to have them fold up into 3 sections, that way, ‘Hooray!’ will be the first thing guests see when opening them.
As well as the illustrations, I also drew all the text by hand. I think this gives the invites a real crafty/folksy feel and because of this, I thought that screen printing would work really well, it gives each card a very special, unique quality that you don’t get with digital printing.
They were expertly printed by my good friends at the Badger Press in the South of England (www.badgerpress.org) onto 300gsm white card in one color. I thought because of the bold nature of the layout, more than one color would be a bit too much, and the navy works really well.
They were such fun to design, and working with such a creative and great couple made it all the better.
Miss Emma Ruth recently quit her job and made invitation design her full tim job. With a lo-fi and simple style, Miss Emma Ruth likes to do things a little different than your traditional wedding invite. All her invites are hand drawn and focused on the feel of the day and couple.
drew the text by hand? hooray! these are so lovely!
congrats to the happy couple!